{"id":296502,"date":"2026-01-22T14:19:00","date_gmt":"2026-01-22T22:19:00","guid":{"rendered":"https:\/\/jthelander.com\/?p=296502"},"modified":"2026-01-22T14:19:00","modified_gmt":"2026-01-22T22:19:00","slug":"secondary-markets-startup-compensation","status":"publish","type":"post","link":"https:\/\/brightturn.io\/?p=296502","title":{"rendered":"What Startups Need to Know Re: Secondary Markets &amp; Compensation"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Thelander recently published the results from the\u00a0<strong>Private Company Year-End Merit Increase, Option Pool &amp; Bonus Report<\/strong> (available through a <a href=\"https:\/\/jthelander.com\/private-company-compensation-data-j-thelander-consulting\/\" target=\"_blank\" rel=\"noreferrer noopener\">subscription<\/a> to the Thelander Platform)\u00a0&#8211; which featured new data on secondary markets given their prominence in today&#8217;s global private capital market.\u00a0Here&#8217;s what startups need to know re: secondary markets and compensation. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>The results?<\/strong>&nbsp;92% of private companies surveyed haven&#8217;t engaged in&nbsp;<em><strong>any<\/strong><\/em>&nbsp;secondary market transactions.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/jthelander.com\/wp-content\/uploads\/secondary-1-700x355.jpeg\" alt=\"\" class=\"wp-image-296503\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Out of the 8% who have engaged in these transactions:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>42.9% operate on an &#8220;as needed&#8221; basis<\/li>\n\n\n\n<li>28.6% do it &#8220;continuously&#8221;<\/li>\n\n\n\n<li>14.3% allow it &#8220;annually&#8221;<\/li>\n\n\n\n<li>14.3% allow it &#8220;one-time&#8221;<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">And do the companies assist employees in financing a liquidity solution? Short answer, NO.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/jthelander.com\/wp-content\/uploads\/secondary-2-700x352.jpeg\" alt=\"\" class=\"wp-image-296504\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">As companies stay private for longer and &#8220;secondaries have gained acceptance as a critical liquidity outlet&#8221; (<a href=\"http:\/\/pitchbook.com\" target=\"_blank\" rel=\"noreferrer noopener\">PitchBook<\/a>) for employees to monetize some of their equity, having access to data and analysis is imperative to make educated decisions for the future of your company and your liquidity.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Trial the Thelander Platform and download the year-end participant report by participating in the no-cost survey <a href=\"http:\/\/survey.jthelander.com\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Thelander recently published the results from the\u00a0Private Company Year-End Merit Increase, Option Pool &amp; Bonus Report (available through a subscription to the Thelander Platform)\u00a0&#8211; which featured new data on secondary markets given their prominence in today&#8217;s global private capital market.\u00a0Here&#8217;s what startups need to know re: secondary markets and compensation. The results?&nbsp;92% of private companies [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[4],"class_list":["post-296502","post","type-post","status-publish","format-standard","hentry","category-data-drops","tag-private-company"],"_links":{"self":[{"href":"https:\/\/brightturn.io\/index.php?rest_route=\/wp\/v2\/posts\/296502","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brightturn.io\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brightturn.io\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brightturn.io\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/brightturn.io\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=296502"}],"version-history":[{"count":0,"href":"https:\/\/brightturn.io\/index.php?rest_route=\/wp\/v2\/posts\/296502\/revisions"}],"wp:attachment":[{"href":"https:\/\/brightturn.io\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=296502"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brightturn.io\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=296502"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brightturn.io\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=296502"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}